Influencer Marketing & PR

Outreach, Seeding & Partnerships

Supporting influencer outreach and product seeding to increase brand visibility and reach new audiences. Worked on influencer outreach and PR initiatives, supporting brand visibility through strategic creator partnerships. Focused on identifying relevant influencers, coordinating communication, and assisting with product seeding to ensure placements felt authentic and aligned with the brand.

Role: Supported the execution of influencer marketing efforts, including outreach, coordination, and campaign support.

Responsibilities included: Researching and identifying aligned creators, Managing outreach and communication, Coordinating PR packages and shipments, Tracking placements and engagement

Contributed to increased brand exposure through influencer placements and expanded reach across social platforms. Helped build a network of creators aligned with the brand, supporting ongoing visibility and engagement.